Saucon


App screens, user interface (UI) and user experience (UX) design

Saucon’s intelligent transportation management platform provides a full suite of cloud-based software, hardware and analytics tools designed for today’s passenger transportation industry. From GPS fleet tracking and on-board video to remote engine diagnostics, our Internet of Things-enabled solutions save our clients time and money – moving their business into the future.

This comprehensive application design was a challenge. I needed to produce a range of informational and interactive screens including iconography for a very complicated and detailed app. The app is cloud connected and sits in buses, coaches and truck fleets throughout the United States. Driver log in/log out screens, data listing screens from engine and driving data all needed to be designed along with icons for the entire system. I used a restful grey background with strong colours only where needed to create a balance between getting the drivers’ attention but not being too distracting, even in low light conditions.

To present the application at shows and sales exhibitions I was also commissioned to produce a set of exhibition stands to showcase the app to prospective buyers from the industry.

PRINT . DIGITAL . BRAND